Chin-Ching Yin
Assistant Professor
Department of Industrial Engineering and Management
National Taipei University of Technology
Education Level
Ph.D. in Technology Management,
National Tsinghua University, Taiwan
Research Fields
Technology Management, Digital Marketing, Sustainable Consumption, Service Innovation
Projects
National Science and Technology Council
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How to use AI-based voice assistants to improve customer service? (2025-2027). Project leader.
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Exploring the impact of the metaverse and intelligent voice assistants on travel intentions (2024-2025). Project leader.
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Customer journey design in omnichannel retail (2023-2024). Project leader.
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Enhancing customers' omnichannel shopping experience through managing touchpoints (2023). Project leader
Ministry of Education
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Backward Design Meets Generative AI: Unleash the Creativity (2025-2026). Project leader.
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Integrating problem-based learning (PBL) teaching method into entrepreneurship education curriculum practice (2024-
2025). Project leader.
Ministry of Economic Affairs
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Service project for enhancing warehouse management and improving picking efficiency (2025). Collaborating project leader.
Contact
Room 1129, Hong-Yue Technology Research Building
National Taipei University of Technology
(02) 2771-2171 ext.2335